Sign up: to make your ads smarter - let's do that together.
Come to Creative Playbook and learn how to make your ads smarter and help your customers become the hero of the journey!
Sign up: to make your ads smarter - let's do that together.
Come to Creative Playbook and learn how to make your ads smarter and help your customers become the hero of the journey!
Chase Mohseni
February 20, 2026
Your creative catches attention. Your strategy makes it stick.
We have an amazing treat for you tomorrow. We're working with our friends, Sarah Levinger and Matthew Gattozzi, on Creative Playbook to break down the psychology and strategy behind creative that actually works — not just creative that looks good.
📅 2/24 @ 11am PST on Zoom.
What you'll walk away with:
The psychological principles that make audiences stop, engage, and convert (not just scroll)
Why most brands confuse "creative" with "pretty" — and how to build work that changes behavior
Strategic frameworks for making creative decisions that compound over time
A live creative teardown you can steal and apply to every asset you build
Bring your questions. Bring your work. We're breaking down creative live.
Excited to see you there,
Chase